Know Your Audience.

Before creating a presentation, make sure you have a clear idea of your audience. The people who attend a class you are teaching, the followers who join you live streaming, the listeners of your podcast, or the viewers of your video can be very different groups of people. Think carefully about your audience; what do they care about, what are they hoping to learn? 
Presenting virtually robs us of the energy and feedback we usually get from an audience. This may result in presenters speaking to the camera lens as though it was their only listener.
Create a detailed picture in your mind of your listeners and tailor your content, language, tone, and style accordingly.
Keep your audience clearly in focus, and your message will connect every time.

Tagged with: , , , ,